June Addendum, 2001  - www.interestalert.com


Quick questions answered on InterestAlert Network


1.  Can I advertise my site with the banner?   Yes, just paste it in the
developer center in the area called InterestAlert NETWORK.  No inappropriate
(porn, racist, etc) ads.


2.  Do you get 2000 banners and 2000 Enews Newsletters each month or only one or
the other?  You get both!  The banners have your ad on them and the E-News
newsletters have your name and site links...that is alot of advertising each
month!


3.  Do people really open Enews Newsletters?   Yes as long as you make sure you
send your newsletters HTML...we track stats on opens and you can tell each week
how many were opened and read by your lists.  Historically, "News" newsletters
are opened by 50% of the recipients each week and 80% over the course of a
month!   This is the most effective way to get your brand out and, since it is
news, the unsubscribe rate is very low...most people want to read it...and it is
branded as being delivered by your site.


4.   Can I load my customer list as "opt'd in".   "Yes" if they are on a list
you regularly market and send things to.  There is an Unsubscribe on every
newsletter so if they feel they got it in error they will unsubscribe.  Our most
successful sites have rapidly built their "e-news" newsletter delivery by
putting their customers on it.  By putting their customers on a weekly delivery
they are putting their name in front of their customers on a regular basis.


5.   Can I have my banner just on certain types of sites that fit my target
markteting?  Yes, but it costs more.  Regular banners are run of network.


6.   How many sites are in the InterestAlert Network?  Currently 3500 and over
2M unique users a month!   News is the most actively read item on the internet.


7.   The site says just "use it and we will contact you with billing", you won't
bill me without talking to me will you?   Of course not...we want you to try it
and if you like it you order it from our sales guy when he calls you.  Nothing
will be charged unless you order it.  Try it out and watch your traffic go up!



Go to interestalert.com Developer Center to check out the new InterestAlert
Network.


http://interestalert.com/